What is NEOM?

Built on the Red Sea in northwest Saudi Arabia, NEOM is a living laboratory – a place where entrepreneurship and innovation will chart the course for this New Future.

It will be a destination; a home for people who dream big and want to be part of building a new model for sustainable and prosperous living.

is not just a place – it’s a mindset. It’s being designed, constructed and independently administered in a way that is free from outdated economic and environmental infrastructure that constrains other countries across the world.

The project aims to achieve exceptional livability, thriving businesses and reinventing conservation, in line with Saudi Vision 2030.